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Origins of the 360° feedback assessment tool

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Portrait-Virginie-GRAZIANI

Virginie Graziani

Talent Management & Synergologist

1 February

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From business to leadership

 

The story began in the 20th century in North Carolina (USA), when Lunsford Richardson, with the help of his son H. Smith Richardson, developed a home remedy that relieves chest congestion, the famous Vicks VapoRub, which went on to become the Vick Chemical Company.

Convinced that leaders are made, not born, the son and heir of Vicks spearheaded the creation of the Center for Creative Leadership in 1970. Dedicated to evaluating and developing the leadership of managers, various research on managerial qualities carried out by the institute led to the development of 360°.

 

The 360° tool and how others perceive things

A true indicator of how others perceive things, 360° feedback provides deeper knowledge about how a manager’s professional entourage feels, vis-à-vis their daily actions. Indeed, the initial objective is not to evaluate employees, but to characterise mutual perceptions and the relationships they trigger in a given company and in a specific situation.

In this way, 360° does not offer the “truth” about the behaviour of the manager wishing to change his practices. Rather, it provides information about a situation, just as it is felt by his professional entourage.

A lever for behaviour change

 

Human beings are, by nature, particularly sensitive to the scrutiny and behaviour of others. Thus, a manager’s potential awareness of the way his colleagues perceive him plays an important role in how he behaves. Generally, external feedback on managerial behaviour offers a genuine opportunity to better identify a manager’s strengths and areas to be developed,  on a professional or even personal level.

360° goes beyond the unilateral framework of traditional assessments carried out by supervisors. The multidimensional aspect of the feedback subsequently reinforces the credibility of different people’s perceptions. This feedback allows the manager to “mature” regarding  his practices  and facilitates the implementation of an action plan.

 

 

TO LEARN MORE …

 

Head hunting helps you to target rare and high profils. Attract, engage and match the best talent thanks to Executive Search.

Explore how an individual will perform in the future : Discover our Assessment Center based on simulation of a professional environment.

If you’d like to learn more about assessing and developing your leadership team, get in touch with us, fill in the contact form below.

 

 

GO FURTHER …

For over 20 years, I’ve been exploring a passion: understanding and revealing what words don’t say. As a specialist in non-verbal analysis, I’ve worked with over 350 companies and helped 4,500 employees reach decisive milestones.

From selecting talent to transforming management teams, I use reliable, predictive methods to shed light on your strategic decisions. With Apostrof, I help my customers transform human behaviors into performance drivers.

My ambition is to share my expertise through powerful training courses, inspiring conferences, and a book to be published in 2025, “I know What You’re Thinking”, dedicated to CEO, managers and HR.

For me, every collaboration is an opportunity to bring out the best in your teams and build a more successful future together.

What if we teamed up?

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